Zoekresultaten
Resultaat 1 - 20 (van 44)
Gary Armstrong | Philip Kotler Marketing
an introduction
Non-fictie
Engels | 669 pagina's | Pearson, Harlow | 2017
Gedrukt boek
Simon Hall Innovative B2B marketing
new models, processes and theory
Engels | 350 pagina's | Kogan Page Limited, London, United Kingdom | 2022
Gedrukt boek
Patrick De Pelsmacker | Maggie Geuens | Joeri Van den Bergh Marketing communications
a European perspective
Engels | 625 pagina's | Pearson, Harlow, England, Amsterdam | 2017
Gedrukt boek
Byron Sharp Marketing
theory, evidence, practice
Engels | 796 pagina's | Oxford, South Melbourne, Victoria | 2017
Gedrukt boek
Els Dragt How to research trends
move beyond trendwatching to kickstart innovation
Non-fictie
Engels | 199 pagina's | BIS Publishers, Amsterdam | 2017
Gedrukt boek
Anne Miltenburg Brand the change
the branding guide for social entrepreneurs, disruptors, not-for-profits and corporate troublemakers
Non-fictie
Engels | 223 pagina's | BIS Publishers, Amsterdam | 2017
Gedrukt boek
Ryan Deiss | Russ Henneberry Digital marketing
Non-fictie
Engels | 334 pagina's | For Dummies®, a Wiley brand, Hoboken, NJ | 2017
Gedrukt boek
Paul Baines | Chris Fill | Sara Rosengren | Paolo Antonetti Fundamentals of marketing
Engels | 376 pagina's | Oxford University Press, Oxford | 2017
Gedrukt boek
Philip Kotler | Hermawan Kartajaya | Iwan Setiawan Marketing 4.0
moving from traditional to digital
Praktische handleiding voor marketing in de digitale wereld.
Non-fictie
Engels | 184 pagina's | Wiley, Hoboken, New Jersey | 2017
Gedrukt boek
Jeanette McMurtry | Alexander Hiam Marketing for dummies
Engels | 392 pagina's | For Dummies®, a Wiley brand, Hoboken, NJ | 2017
Gedrukt boek
Paul Baines | Sophie Whitehouse | Paolo Antonetti | Sara Rosengren Fundamentals of marketing
Engels | 375 pagina's | Oxford University Press, Oxford | 2021
Gedrukt boek
Christo Boshoff | Christine De Meyer-Heydenrych | Debbie Human | Daniel Madaku | Corné Meintjes | Jacques Nel Principles of marketing
Engels | 428 pagina's | Oxford University Press South Africa, Cape Town, South Africa | 2019
Gedrukt boek
Steven Essa | Corinna Essa Money on demand
making millions with a webinar launch
Engels | 160 pagina's | Made for Success Publishing, Issaquah, WA | 2018
Gedrukt boek
Bonita M. Kolb Tourism marketing for cities and towns
using social media and branding to attract tourists
Developing a marketing plan for tourism to cities and towns -- Building community support for tourism development -- Analyzing the city or town as a tourism product -- Analyzing the internal and external environment -- Determining marketing strategy using swot analysis -- Researching current and potential visitors -- Motivating, segmenting and targeting visitors -- Developing an authentic brand image -- Using social media for content marketing -- Creating paid, owned, and earned media -- Promoting...
Engels | 246 pagina's | Routledge, Taylor & Francis Group, London | 2017
Gedrukt boek
Jeff Gothelf | Josh Seiden Sense & respond
how successful organizations listen to customers and create new products continuously
Introduction: A two-way conversation with the market -- Continuous uncertainty: everything's changing, all the time -- Sense and respond: continuous learning -- Why companies resist: overcoming obstacles and objections -- You are in the software business -- Plan for change and uncertainty -- Organize for collaboration -- Continuous everything: do less, more often -- Create a culture of continuous learning
Engels | 253 pagina's | Harvard Business Review Press, Boston, Massachusetts | 2017
Gedrukt boek
Fiona Humberstone Brand brilliance
elevate your brand, enchant your audience
Engels | 272 pagina's | Copper Beech Press, [London] | 2017
Gedrukt boek
Leslie M. Meier Popular music as promotion
music and branding in the digital age
Engels | 200 pagina's | Polity, Cambridge | 2017
Gedrukt boek
David Taylor The brandgym
a practical workout to grow your brand in a digital age
Engels | 270 pagina's | RedDoor, [Burgess Hill, West Sussex] | 2017
Gedrukt boek
Stephen Bayley (1) Signs of life
(2) why brands matter
Engels | 189 pagina's | Circa, London | 2017
Gedrukt boek